Full Citation
Title: Shopping Patterns for Older Americans from 2003-2012: Evidence from the American Time Use Survey
Citation Type: Conference Paper
Publication Year: 2014
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Abstract: Shopping is a key everyday activity for people of all ages. Yet, despite evidence that older people are increasingly engaged in consumer culture, consumer studies are still overwhelmingly focused on younger age groups. Consequently almost nothing is known about the shopping patterns of older people, whether these have changed over time or vary for different groups of older people. To redress this, data from 10 years of the American Time Use Survey (2003-2012) were used to explore time trends in the time spent shopping between and within age groups. The results show that, apart from the oldest and youngest groups, age differences in time spent shopping have largely disappeared. However, amongst those aged 60 and over differences by gender, income, marital status and age persist. Understanding the shopping practices of older people may help businesses to become more age-aware and ensure that older people have a positive shopping experience.
User Submitted?: No
Authors: Evans, Elizabeth A.; Hyde, Martin
Conference Name: The 67th annual scientific conference of the Gerontological Society of America
Publisher Location: Washington D.C.
Data Collections: IPUMS Time Use - ATUS
Topics: Aging and Retirement, Other
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